If you’re a veteran SEO, Google’s Search Console (Webmaster Tools if you’re in the wayback machine) is probably one of the first tools you encountered — and it’s still extremely relevant today. Google Search Console […]
Using Google Search Console and better content choices for SEO Success Read more
Video is a powerful tool because it gives you something to see, hear, and experience. The combination of visual and audio content allows people to see the human side of your organization or product. So,
Successful live video content marketing and SEO strategy Read more
During Found Conference, a panel of content marketing experts talked about one of the biggest issues in content marketing: ownership of the marketing ecosystem. We all know that the days of siloing content into departmental
Identifying which content matters when it all matters Read more
You need a way to explain how position one or two may not be delivering the same amount of traffic or impact to your bottom line. Highlighting the changing SERP (search engine result page) environment
How do Google’s SERP changes impact your traffic and revenue? SERP Rewind shows you. Read more
The percentage of page real estate occupied by free listings in Google Shopping has gone from 0 to 48% in a little over one week (compared to 13% for paid listings, not including the horizontal
Free Google Shopping Listings: Who Wins and Who Loses? Read more
