On Friday, February 7, Boost CTR‘s Erik Ford will join us to discuss search and content marketing across multiple channels and how paid and content marketing can compliment each other. Erik has more than 10 years of […]
FOUND Friday MultiChannel Search and Content Marketing Read more
Facebook released its Paper app today for iOS, enabling users to “explore and share stories from friends—and the world.” There are already predictable comparisons to Flipboard, but what’s different? First off, the number of daily
What Paper Means for Content Marketing and Mobile Read more
SEO disasters are both time consuming and financial burdens. These mishaps can take up a lot of company resources and cause immense stress. Additionally, many SEO mistakes are small but critical and can hamper business
How to Avoid SEO Disasters Read more
Many companies lack the resources to have a massive and dedicated SEO team. Startups, sole proprietorships and small operations are usually forced to improvise. Typically this means that anywhere between one and five people, many
How to Manage SEO with a Small Team Read more
Today we’ve added a Traffic Summary Bar to your GinzaMetrics dashboard, providing you with a snapshot of top-level website analytics. Adding this bar makes it easier to gain insights into website performance at a glance,
GinzaMetrics Adds Traffic Summary Bar to Search and Content Marketing Dashboard Read more
There’s no denying that content marketing has exploded. Joe Pulizzi, Content Marketing Institute founder, recently joined us for a FOUND Friday hangout and shared that one in every $4 a brand spends is on content
2014 Predictions for Search and Content Marketing Read more
On Friday, January 24, Hotwire PR‘s Managing Director Leslie Campisi will join GinzaMetrics COO Erin Robbins O’Brien to chat about hot topics in search, PR, content marketing and more during our FOUND Friday hangout. Leslie
FOUND Friday What's Hot with Hotwire PR Read more
Google Webmaster Tools has become an essential tool for marketers and site managers because it provides an objective glimpse into how Google’s search engine views sites on the web. Over the last few months, it
GinzaMetrics Integrates with Google Webmaster Tools Read more
One of our primary goals at GinzaMetrics has always been to provide the most recent and relevant insights to our customers. We’ve done this since day one with daily tracking by default for large site
GinzaMetrics Brings Real Time Insights to Search and Content Marketers Read more
GinzaMetrics is happy to start off the New Year with new features! First up is the addition of notes to the Workflow and Reporting areas of the product. Enhancements to reporting is a response to
New Notes Feature Enables GinzaMetrics Users Add Context to Reports Read more
Watch LIVE today, January 13, at 11 AM PT / 2 PM ET. We’re back with our first FOUND Friday of 2014 with an exciting guest, Joe Pulizzi. Joe is a thought leader in the
Watch Our Hangout Join us on Friday, December 13, as we continue our FOUND Friday series for digital marketers. This week’s topic focuses on the best search tools for brands and agencies. Whether you are
FOUND Friday What are the Best Search Tools for Brands and Agencies? Read more
Watch Now On Friday, December 6, we’re back with our FOUND Friday discussion on Google Hangouts. This week, we’ll address the intersection of search and public relations. Our special guest will be Leslie Campisi, Managing
FOUND Friday: The Intersection of PR and Search Read more
We just wanted to give you a quick heads up that GinzaMetrics COO Erin Robbins O’Brien recently had an article published on Search Engine Journal. The post is named “The Real Future of Social is
The Real Future of Social is Search from Search Engine Journal Read more
In a world laden with boring beverage insulators (sorry, koozies), one product stands out. Meet the company that seeks to rid the world of moist handshakes with a whole lot of stretch and personality to
Freaker Uses Lifestyle Content Marketing To Build Loyalty and Grow Engagement Read more
Social media continues to gain popularity. According to the Pew Internet Project, 72 percent of U.S. adult internet users are active on at least one social network, up from 67 percent in 2012 and only
Increasing Your Findability with Search and Social Media Read more
It’s a marketer’s dream to always have clickable article titles users flock to, but it’s as much an art as a science to figure out exactly how to create content with a viral reach. While
Click It or Stick It. Create Titles Your Readers Have to Click Read more
Watch Now On Friday, November 1, we will host our weekly FOUND Friday discussion on Google Hangouts. This week, we’ll address the intersection of search and social media. Our special guest will be Warren Lee,
FOUND Friday The Intersection of Search and Social Read more
