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SEO Strategy with Built-In Feedback Loops

SEO Strategy with Built-In Feedback Loops

There is a short list of difficult-to-answer and, indeed, often unanswered questions that relate to a company’s SEO and business strategy. We keep a complete and updated list of these questions for our clients but one that I can share is very simple: how do you know that you are […]

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We’ve been busy

We’ve been busy

It’s been awhile since we’ve posted any updates here, but that has not been for lack of activity on our side. If anything, we’ve been busier over the last 18 months than anytime other than when I first founded the company. Due to the continued growth of this industry, we’ve […]

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How to make SEO succeed in your organization

How to make SEO succeed in your organization

The following blog post is an recap from a webinar with Marc Eberhart, Director of Marketing, Chegg.   Today I had the pleasure of speaking with Marc Eberhart, Director of Ad Services, at Chegg, the leading hub and online education portal for students. Marc has been involved with SEO for […]

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GinzaMetrics Integrates with Google Webmaster Tools

GinzaMetrics Integrates with Google Webmaster Tools

Google Webmaster Tools has become an essential tool for marketers and site managers because it provides an objective glimpse into how Google’s search engine views sites on the web. Over the last few months, it has become an increasingly important way to get keyword-level insights, due to the changes in […]

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GinzaMetrics Brings Real Time Insights to Search and Content Marketers

GinzaMetrics Brings Real Time Insights to Search and Content Marketers

One of our primary goals at GinzaMetrics has always been to provide the most recent and relevant insights to our customers. We’ve done this since day one with daily tracking by default for large site and keyword portfolios. The world moves too fast now to rely on weekly ranking and […]

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