The latest updates from DemandSphere, including analysis and reports on the latest trends in the industry, covering everything from AI search on Google and other platforms to enterprise SERP monitoring, algorithm changes, data engineering, and more.
Everyone is talking about it, and everyone is doing it. Content marketing. It’s a bandwagon that marketers are either jumping on, or getting left behind. Everywhere you look, there are advice articles about how to […]
Creating Content Should Not Be a Shot in the Dark Read more
This week we caught up with Sandra Ponce de Leon, VP of Marketing at Trunx, to talk about the future of visuals and images in cloud storage, and the use of visuals in content creation. Trunx has been
Using Visual Content to Increase Audience Engagement Read more
Summer is almost over and as we near harvest time our FOUND Friday Google Hangout is ready to gather some fresh ideas. This week you will want to tune in as we host Sandra Ponce
FOUND Friday Trunx Joins GinzaMetrics to Discuss Visual Content Read more
Creating viral content is talked about so frequently I want to scream. People spend hundreds of thousands of dollars to create a video or incident that seems “real” or pushing out bizarre ads and social
Creating Viral Content for the B2B World Read more
As you can tell by the post title, I have an opinion about content scoring for marketers. Content scoring’s heart is in the right place and I don’t fault the effort – it’s just being
Content scoring is stupid. And potentially dangerous. Read more
We know that content marketing is a must for brands that want to be found online, but successful marketers know that it’s not just about creating any old content…you need to create the right content.
What is Good Content? Read more
I’m not trying to discourage people from writing. At all. I’m also not trying to prevent good content from making its way into the world. What I am trying to do is stop the frustration
List of Things You Probably Shouldn't Write About Anymore Read more
As part of a new series of lists of recommended people, places, websites and resources – I figured I would kick it off with some of the places I look for inspiration when I need
The Content Inspiration List Read more
In 1996, Bill Gates coined the phrase “Content is King.” Today, it is one of the more critical aspects of growing a web presence for any brand or business. You can try all the latest
4 Online Resources to Inspire Great Content Read more
