eCommerce

Erin Acheson on May 8, 2020

Free Google Shopping Listings: Who Wins and Who Loses?

The percentage of page real estate occupied by free listings in Google Shopping has gone from 0 to 48% in a little over one week (compared to 13% for paid listings, not including the horizontal scroll). The rationale, according to Bill Ready (Google’s president of commerce) is that “threats” are […]