Competitor analysis that drives better marketing strategy
Creating content and improving your SEO practices is often driven by the need to outrank or stay on top of competitors who are vying for the same audience. Knowing what they are doing as soon as it happens, as well as what’s working for them, is key to making the changes necessary to win your audience.
Competitor Discovery
Find the competitors that matter to your market, no matter how frequently the change. Using our Segment Mapping technology, we discover competitors daily across what really matters to your brands and audience. New competitors are found by:
- Brand
- Product
- Solution
- Feature
- Campaign
- Message
- Location
- and more
Tracking only a few competitors year after year doesn’t give you the real picture of who is creating content that is taking attention away from you. DemandMetrics allows you to discover and track numerous competitors as they change for your market.