What data is available in the Search Intelligence warehouse?

SERP rankings, LLM visibility data, log analytics, Google Search Console data, and more are unified into a single BigQuery dataset that you can query with standard SQL.

Do I need to manage ETL pipelines?

No. The data warehouse is fully managed. DemandSphere handles schema updates, daily syncs, and pipeline maintenance so your data is always fresh and query-ready.

Can I write custom SQL queries against my search data?

Yes. You get direct SQL access to your BigQuery dataset. Build custom reports, join search data with internal datasets, or feed data into machine learning workflows.

Search Intelligence

All Your Search Data
In One Warehouse

Q: Which BI tools can I connect?

You can connect any tool that supports BigQuery, including Data Studio (formerly Looker Studio), Tableau, Power BI, and Grafana. You can also replicate data to Snowflake if needed.

A fully-managed BigQuery data warehouse that unifies SERP rankings, LLM visibility, log analytics, and Google Search Console data. Query with SQL, connect your BI tools, or replicate to Snowflake.

Get a Demo → Explore APIs

app.demandsphere.com – Search Intelligence

SEARCH INTELLIGENCE - WAREHOUSE OVERVIEW

All Data

SERP

LLM

Logs

TOTAL ROWS

847M

12.4M/day

DATA SOURCES

All connected

STORAGE

2.4TB

180GB/mo

QUERIES / DAY

1,240

18%

QUERY EDITOR

                SELECT keyword, avg_position, sov,

                       llm_mentions, citations

                FROM `demandsphere.serp_daily`

                JOIN `demandsphere.llm_mentions`

                  USING (keyword_id, date)

                WHERE date >= DATE_SUB(CURRENT_DATE(), INTERVAL 30 DAY)

                ORDER BY sov DESC

                LIMIT 100

Run Query

847 rows · 0.4s

DATA SOURCES

SERP Rankings

LLM Mentions

Search Console

GA4 Events

Log Analytics

Citations

SERP Features

Data Architecture

Unified Search Data Pipeline

All DemandSphere data flows into a single, queryable warehouse - no ETL pipelines to maintain.

Data Sources

DemandMetrics (SERP) GenAI Visibility Analytics AX (Logs) Google Search Console

↓

Search Intelligence (BigQuery)

↓

Destinations

Data Studio (formerly Looker Studio) Tableau Power BI Snowflake Custom SQL

Core Features

Your Data, Your Way

Direct BigQuery access, automated pipelines, and integrations with your existing BI stack.

Own Your Search Data

Get direct BigQuery access to all your search intelligence data.

Get a Demo → Explore APIs

All Your Search Data
In One Warehouse

Unified Search Data Pipeline

Your Data, Your Way

BigQuery Warehouse

Custom BI Dashboards

Data Connectors

Data Exports

Own Your Search Data

All Your Search DataIn One Warehouse

Unified Search Data Pipeline

Your Data, Your Way

BigQuery Warehouse

Custom BI Dashboards

Data Connectors

Data Exports

Own Your Search Data

All Your Search Data
In One Warehouse