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Ranking API

Programmatic Access to Enterprise Ranking Data

Your ranking data shouldn't be locked inside a dashboard. The DemandSphere Ranking API gives your engineering and data teams direct access to every metric we track — positions, SERP features, share of voice, competitor data, and more — via a documented REST API.

REST
API architecture
20+
Metric endpoints
Bulk
Data export
Webhook
Event delivery

Why It Matters

Ranking data belongs in your data stack

Enterprise teams don't live in a single tool. Ranking data needs to flow into BI platforms, data warehouses, internal dashboards, and automated workflows. The Ranking API makes DemandSphere a data source in your stack, not a siloed application. Pull any metric, for any keyword, at any granularity, on demand.

Beyond rank tracking data

The API exposes more than positions. Access Visual Rank, Pixel Depth, Potential Traffic, Share of Voice, SERP feature data, competitor rankings, and 20+ additional metrics. Request raw SERP HTML alongside structured data. Get everything you need to build custom analyses your way.

Built for integration

Push data to BigQuery, S3, Google Drive, or any HTTP endpoint. Pull data into Looker Studio, Tableau, DOMO, or Power BI. The API returns clean JSON with consistent schemas, so integration is straightforward regardless of your destination.


Capabilities

Full-stack API access

REST Endpoints

Standard REST architecture with JSON responses. Query by keyword, keyword group, domain, date range, device, location, or any combination. Paginated results with cursor-based navigation for large datasets. Comprehensive API documentation with request examples for every endpoint.

Bulk Data Export

Export your full dataset in a single request. The bulk export endpoint generates compressed files with all keywords, positions, SERP features, and competitor data for a given date range. Ideal for data warehouse syncs and periodic full-refresh loads into your BI tools.

Webhook Support

Receive push notifications when ranking data updates, when alerts fire, or when bulk exports complete. Webhooks deliver JSON payloads to your endpoint with full event context. Build event-driven pipelines that react to ranking changes without polling the API.

Authentication & Rate Limits

API access is authenticated via token-based auth. Rate limits are generous and scale with your plan tier. Headers include rate limit status so your integration can throttle gracefully. Enterprise accounts receive dedicated rate allocations for high-throughput pipelines.


Integrations

Where teams send ranking data

BI Platforms

Connect ranking data to Looker Studio, Tableau, DOMO, or Power BI. Build custom dashboards that combine ranking data with traffic, revenue, and conversion metrics from your other data sources. The API's consistent JSON schema makes connector setup straightforward.

Data Warehouses

Sync ranking data directly to BigQuery, Snowflake, Redshift, or S3. Use bulk exports for full-refresh loads or the REST API for incremental updates. DemandSphere also offers native BigQuery sync through the Search Intelligence module.

Internal Tools

Embed ranking data in your internal SEO tools, content management systems, or editorial workflows. Use webhooks to trigger actions in your automation platform when rankings change. The API is the foundation for building custom SEO tooling on top of DemandSphere data.


FAQ

Frequently asked questions

The API provides access to all ranking metrics including position, Visual Rank, Pixel Depth, Potential Traffic, Share of Voice, SERP features, competitor rankings, and raw SERP data. You also get access to SERP Intelligence, Content Analysis, and Reporting endpoints. The API covers the full breadth of data available in the platform UI.

Rate limits vary by plan tier. Standard plans include generous allocations for typical integration patterns. Enterprise plans receive dedicated rate allocations sized for high-throughput data pipelines. All responses include rate limit headers so your integration can monitor usage and throttle gracefully.

Yes. API access is included in all DemandSphere plans. There is no additional charge for API usage. The Ranking API, SERP Intelligence API, Content Analysis API, and Reporting API are all available to every subscriber.

DemandSphere provides API documentation with request examples in Python, JavaScript, and cURL. For teams that prefer a client library, our support team can assist with integration patterns for your specific language and framework. The REST API uses standard conventions, so any HTTP client works out of the box.


See it with your own data.

30-minute demo. We'll run it on your domain — no prep required.