If you’re looking to get a better understanding of the SEO world, or just brush up on existing skills, take a look at Jasz Joseph‘s Found Conference presentation on three key parts of SEO.
Her presentation uses the analogy of SEO and your home, calling technical SEO the plumbing and electricity. Pointing out how important it is for your water to be there when you turn on the faucet, and lights and appliances working. When these things are broken, you need someone to come fix them ASAP because they impact everything – just like your website! If you’ve got issues with crawling or technical structure – work with your dev team to fix them quickly.
Check out her presentation below for more.
During Found Conference, Lindsay McGuire joined us to speak to the audience about content creation for humans in a way that search engine algorithms can appreciate. What’s wrong with my current content creation process? Maybe nothing. Or maybe it’s good but not great? Maybe you don’t have a process? No […]
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In smaller organizations (and, okay, sometimes in large ones), marketers are asked to wear lots of hats — and SEO may be only one of those. We’ve heard you: lots of our Found Friday viewers and blog post readers have discussed the difficulty of implementing a simple SEO strategy in […]
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If you’ve ever wondered why you need an audit, what the types of audits are, what you should be looking for in each type, how long they take, and service options – we’ve got the info for you.
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