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On Friday, December 6, we’re back with our FOUND Friday discussion on Google Hangouts. This week, we’ll address the intersection of search and public relations.
Our special guest will be Leslie Campisi, Managing Director at Hotwire Public Relations. Leslie runs the New York City and San Francisco offices of the global communications consultancy. Hotwire’s US team has expertise in digital commerce and retail technology, mobile, enterprise software, telecommunications, automation and artificial intelligence.
We’ll be discussing how PR and search compliment each other and the benefits of getting search and PR teams working as a single unit to benefit their companies. Also, we’ll talk about how PR measurement is evolving to overlap in areas of search and marketing.
To join our discussion, you can come back to this blog post and watch live below at a new time this week – 3 PM ET / 12 PM PT. The hangout will last 30 minutes. If you can’t attend live, we’ll post a recap next week, and you can watch the archived video immediately following the event.
Submit questions via the Google Hangout interface or by tweeting using the hashtag #FOUNDFriday.
Register now via Google+