Enter “is SEO” into Google in 2020, and one of the most-searched phrase suggestions happens to be “is SEO dead?” And of course you’ll hear those of us in content marketing and SEO tell you that it isn’t, but it has evolved. We all know that keyword stuffing and buying […]Read Article
Searching for an SEO tool? We get lots of questions about people sorting through search and content marketing tools — it can be a confusing and lengthy process. Our goal is to help you find the platform that works best for your organization’s needs. Let’s look at some common questions […]Read Article
In smaller organizations (and, okay, sometimes in large ones), marketers are asked to wear lots of hats — and SEO may be only one of those. We’ve heard you: lots of our Found Friday viewers and blog post readers have discussed the difficulty of implementing a simple SEO strategy in […]Read Article
If you checked out last week’s episode, you’ll know that we’re on the second installment of a four-part series on search engine optimization audits and their uses. Our first week covers the purpose and value of examining your site’s SEO through this type of all-encompassing reporting, talked about the types […]Read Article
On a recent episode of Found Friday, I sat down with CallRail’s SEO Manager, Carolyn Lyden. Carolyn helps develop CallRail’s SEO program and works with her marketing, content, social, and community teams to discover the sweet spots for obtaining good SEO and useful content. She’s not only a rising start […]Read Article
Should you hire a marketing agency or in-house employees? Do you need a team of contractors to bring your digital strategy to speed? What’s the best marketing team mix to serve your company’s needs now and in the future? This blog post, a recap of a recent Found Friday episode, will […]Read Article
One of the first things we learn as children is how to share. Letting our friends and classmates use our toys and crayons is rightfully championed. Sharing is caring. So why do we end up forgetting all about this once we step into our professional lives? Instead of freely sharing […]Read Article
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