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What should you do after a backlink audit? Determining a backlink strategy

What should you do after a backlink audit? Determining a backlink strategy

Not sure whether to devote more time to inbound links and building a backlink strategy? Just follow the chart below! In our last post on backlinking, we discussed whether inbound links are still important. As Zaine Clark shared at this year’s Found Conference, the answer is a resounding “yes.” As […]

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Building good SEO practices and sharing your SEO “maintenance”

Building good SEO practices and sharing your SEO “maintenance”

Here at Demandsphere, we’re all about a whole-team approach to building good SEO. But, how do you share SEO responsibilities across multiple departments? What should your team handle, and when should you all another team or a third-party? Jasz Joseph, a Senior Associate and Account Manager at SyncShow, stopped by […]

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Where does the SEO team fit in your organization?

Where does the SEO team fit in your organization?

Agencies and organizations take a variety of different approaches to “placing” an SEO team. Some smaller companies simply align optimization as part of a PR or marketing department, while big companies may break SEO into its own department. Or, your organization may farm out SEO by using an agency or […]

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Building the right team for your SEO and content marketing needs: Agency, in-house, contractor, or hybrid

Building the right team for your SEO and content marketing needs: Agency, in-house, contractor, or hybrid

Should you hire a marketing agency or in-house employees? Do you need a team of contractors to bring your digital strategy to speed? What’s the best marketing team mix to serve your company’s needs now and in the future? This blog post, a recap of a recent Found Friday episode, will […]

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